Joshua Potter

I set out to build a London-based production company with a clear vision: editorial, high-end photography and video delivered at the highest professional standard.

I’m the founder of London Photo and Video, a London-based photo and film agency specialising in high-quality visual content for brands, businesses, and creative professionals.

With a background in both photography and filmmaking, I started the agency with a clear goal: to create powerful, authentic visuals that tell meaningful stories and help clients stand out. I take a hands-on approach to every project, combining creative direction with strong technical execution to ensure each brief is delivered to the highest standard.

London Photo and Video offers full-service photo and film production, from concept and planning through to final delivery. Every project is treated as unique, with visuals carefully tailored to reflect each client’s identity, message, and objectives.

Working with clients across London and beyond, I’ve built the agency on professionalism, reliability, and consistently high production values. Whether producing commercial campaigns, corporate content, events, or creative projects, my focus remains the same: delivering work that is visually striking, purposeful, and impactful.